Research Techniques


Non standardized Studies are fit customized to the client’s needs with methodologies adapted to achieve the goals previously defined.

QSP Consultoria de Marketing for each research chooses and suggests an appropriated methodology in result of its team expertise and previous analysis of the goals and market targeted.

QSP Consultoria de Marketing uses the most appropriate quantitative and / or qualitative methodologies to achieve the goals. For each research, QSP studies the market, the company and its objectives, in order to provide the best technical solution. We provide a reliable and robust tool work to support decision making process inside organizations.

QSP uses multiple research techniques (quantitative and / or qualitative) of data collection and data analysis (statistical and non-statistical), in a complementary and exclusive way, according with research goals, making use of the most appropriate technical and informatics tools.

Non standardized studies require greater collaboration and a closed partnership between QSP and customers.


Research Técnicas