Costumer Satisfaction Studies
Customer satisfaction will be determinant in the future behavior with the company. Thus, it will be crucial the companies’ disposition to manage carefully the structural and emotional components of satisfaction, of its tangible aspects and of their own personality to influence the customers perception, the way they feel.
Several aspects will take place to enhance this management. Through market research and analysis, we are able to find the level of customer satisfaction, in order to improve the service, the product, the brand and the company’s other weaknesses or strengths identified in the study.
. Measurement of customer satisfaction
. Adjust the offer to customer needs
. Analysis of market opportunities
. Analysis of corporate strengths and weaknesses