Knowing well their competitors is a determinant step for value creation. QSP Benchmarking Analysis allows companies knowing better their competitors strategies, a clear understanding of their targeted segments and their positioning. Knowing the outputs of this analysis is very useful in order to review your value proposal to can innovate, grow and differentiate.
This is an exhaustive study that allows to know the different strategies of each player in market. We recommend strategies to face current competitors considering all the analysis made.
. Innovation and differentiation
. Competitive advantage and knowledge of “Best Practices”
. Increase of customer needs satisfaction
. Effective objectives establishment
. Competitive and productivity increase